
Islay’s oldest distillery Bowmore collaborated with Aston Martin and AKQA’s Paris studio to introduce the Arc-54 through a series of social assets. With only 130 bottles made, Bowmore merges its distilling wisdom with Aston Martin’s precision, resulting in an exclusive Valkyrie-inspired decanter.
Client
Bowmore x Aston Martin
Year
2025
Agency
AKQA Paris
Marking its distinctive status and inspired by the brand’s new creative platform, the launch assets for the exclusive Arc-54 bottle elevates the concept of layering to its zenith: the ‘Ultimate Layer’.
These assets, crafted in collaboration with Nomaāl Studio, maintained visual harmony with the broader Bowmore universe, whilst unequivocally signalling its rarity and prestige.